Retail Analytics
Customer Driven Marketing, Shelf Storage & Merchandise Planning, Dynamic Pricing & Optimization and more...
Retail Analytics
  • Customer Driven Marketing

    Customer driven organizations strive to deliver a higher return on investment from their marketing spend. They are concerned about the impact of proliferation of channels, through which customers interface with an organization, on their marketing effectiveness.

    Predictive techniques in Retail Analytics can enable more precise segmentation of potential buyers and facilitate a deeper understanding of their needs and motivations. By optimizing the marketing offer and the messaging directed at these buyers, predictive analytics provides an effective path to better marketing ROI
    Orchestrate individualized, contextual interactions that your customers will find relevant, satisfying and valuable.

    Our experts can help:
    1. Leverage sophisticated retail analytics to win, serve and retain the best and most profitable customers.
    2. Achieve better targeting and higher response rates per marketing campaign.
    3. Create precise retention, cross-selling and upselling models, identify ideal product mixes and next-best offers that can be target delivered, leading to higher response rates and an improved ROI.
Retail Analytics Expert
Related Work
Fixed Price - Est. Time: 2 months,

We are desirous of increasing the conversions amongst the unique visitors that come to our website each day. We capture basic prospecting data about our visitors and would like to leverage that data to increase our leads/sales. We are looking at agencies that could help us with a tangible improvement with a short term project. Subsequently, we could convert this into long term retainership based contract.  

Fixed Price - Est. Time: 2 months,

Our client is in need of a service agency that can provide analytics on how the stocks should be displayed on their shelves at about 23 stores in North India.