Customer Analytics
Customer Segmentation & Profiling, Customer Lifetime Value, Cross & Up-Selling and more...
Customer Analytics
  • Next Best Action

    Next-best-action is a customer-centric marketing paradigm that combines operational and market data with analytics and seeks to understand each individual customer so as to present them with relevant offers based on what makes sense for them to buy as determined by the customer’s interests and the marketing organization’s business objectives.
    The approach that Next Best Action adopts is in contrast to traditional marketing approaches that first create a proposition for a product or service and then attempt to find interested and eligible prospects for that proposition.

    For instance, a bank?s officials can leverage analytics over transactional, lifecycle status, and other insights about a customer to help determine that the next best action is to offer a credit card customer a home loan at a lower rate than the competition.

    Our experts can help:
    1. Acquire the right customers.
    2. Offer the right products that a customer may need next and offer a great shopping experience.
    3. Propose relevant offers tailored to a customer?s requirement
Customer Analytics Expert
Related Work
Fixed Price - Est. Time: 2 months,

We are looking at Analytics Consuling firms or experts Data Scientists to help us predict the Next Best Service offer that we could make for a particular client. We have customer level data availabe for this from the homegrown CRM and the same can be provided. 

Candidates with experience in the domain may bid or reach out to us for any queries.

Fixed Price - Est. Time: 1 Week,

We are desirous of increasing the conversions amongst the unique visitors that come to our website each day. We capture basic prospecting data about our visitors and would like to leverage that data to increase our leads/sales. We are looking at agencies that could help us with a tangible improvement with a short term project. We are desirous of increasing the conversions amongst the unique visitors that come to our website each day. We capture basic prospecting data about our visitors and would like to leverage that data to increase our leads/sales. We are looking at agencies that could help us with a tangible improvement with a short term project. 

Fixed Price - Est. Time: 2 months,

We are desirous of increasing the conversions amongst the unique visitors that come to our website each day. We capture basic prospecting data about our visitors and would like to leverage that data to increase our leads/sales. We are looking at agencies that could help us with a tangible improvement with a short term project. Subsequently, we could convert this into long term retainership based contract.  

Fixed Price - Est. Time: 1.5 months,

We are looking at expert Data Scientists/firms who could work on helping out with service demand forecasting at service type level. 2 years of granular historical data sets shall be provided for the same. Teams with experience in the domain may bid/reach-out with queries, if any.